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DESIGN
STUDIO.

INTELLIGENT DESIGN.

FAST EXECUTION.

LASTING IMPACT.

WE DESIGN WHAT THE FUTURE WEARS

LET’S COLLABORATE

We don’t just design.

We give your vision shape, speed and purpose.

Melrose transforms insight into design systems. From sketch to immersive prototype, we help teams align faster, validate smarter, and build with confidence.

START YOUR VISION JOURNEY

ENVISION. DESIGN. IMMERSE

A way of thinking.

A way of building.

A way of creating connection.

ENVISION — Decode signals. Frame direction. Clarify identity.


DESIGN — Create with depth. Apparel, footwear, accessories.


IMMERSE — Show it before it’s built. Align through visuals that seduce.

SEE OUR WORK

OUR PROCESS – 4 STEPS IN 4 WEEKS

Fast, focused, and immersive collaboration.
  • ALIGN. Kick-off & goal setting
  • EXPLORE. Trend decoding, creative framing
  • DESIGN. Concepts & immersive visuals (AI + 3D)
  • DELIVER. Prototypes, decks, and platform access

BOOK A DEMO

WHO
WE
WORK
WITH

From bold startups to structured global teams — we adapt to your rhythm, size and culture.

Needs to clarify direction, energize design flow, align internally. Not looking for freelancers, but a true partner.

She needed faster iteration on new trail shoe concepts. Melrose helped her prototype 3 directions in under 2 weeks with AI-enhanced 3D visuals and a clear materials proposal.

Overwhelmed by scattered briefs and lack of narrative. Melrose built a clear creative story, from moodboards to silhouette logic — giving his team tools to align and accelerate.

Had no team, no time, but a clear vision. Melrose translated his brand DNA into a compact, ready-to-launch product line with visuals and sourcing.

FROM SIGNAL TO STRATEGY. FROM STRATEGY TO PRODUCT.

— Creative direction & framing — Trend decoding powered by AI — Product design (apparel / footwear / accessories) — Sustainable materials & sourcing — 3D/AI‑enhanced visuals — Private delivery platform — Collection roadmap adapted to your calendar

RESULTS:30–50%
reduction
in
development
timeFewer
physical
samples,
more
accuracyFaster
internal
validationStronger
cross‑team
storytelling

CRAFTING BOLD COLLECTIONS FOR MOVEMENT-DRIVEN BRANDS.


From strategy to silhouette, we bring product vision to life.

We help sport, outdoor and lifestyle brands turn direction into immersive, strategic and market-ready collections.

  • LET’S WORK TOGETHER

OUR ROLE? TO SPARK VISION — AND BRING IT TO LIFE.

We help brands translate creative ambition into product reality — through a smart, efficient and human-centered design process.

Our goal: to move faster, reduce friction, and create collections with clarity and impact

Founded in Lyon in 2001, Melrose is a creative design studio working with agile startups, mid-sized brands, and global leaders across sport, outdoor and lifestyle.

We turn cultural signals and design intuition into collections that resonate — and perform.

VISION FIRST™
From trend to prototype — a method to clarify, accelerate, and inspire.

→ Observe → trends, signals, use cases

→ Shape → moodboards, creative direction

→ Simulate → 3D visuals, AI-enhanced testing

→ Refine → sustainable choices, fit tuning

→ Deliver → production-ready files & visual decks.

WHAT SETS US APART

— Senior creatives, responsive and hands-on

— Vivid visuals = faster alignment

— Ethical AI use, transparent workflow

— International mindset, agile structure

We believe in long-term creative partnerships built on trust, clarity and shared ambition.

MADE TO STRUCTURE A CREATIVE ROADMAP

We support teams in clarifying their design strategy — through a collaborative process that blends brand DNA, trend foresight and design excellence.

TRUSTED BY INDUSTRY LEADERS & INNOVATIVE BRANDS

We've collaborated with esteemed brands in performance, outdoor, and lifestyle sectors, elevating their collections and redefining standards.

Selected Collaborations:

Performance & Sportswear: Adidas, Mizuno, Reebok, Brooks, NFL, NBA

Outdoor & Technical Gear: Black Diamond, Millet, Eider, Vaude, Rossignol, Odlo

Luxury & Lifestyle: Repetto, LVMH, Palladium

LET’S CREATE WITH INTENTION. TOGETHER.

Whether you're scaling up, adjusting to change, or launching something bold — we’re here to support your design journey with strategy, creativity, and clarity.

  • REQUEST CASE STUDIES
    START YOUR VISION JOURNEY

WHAT OUR CLIENTS GAIN:

→ Faster validation with digital visuals

→ 30–50% reduction in time-to-market

→ Collections aligned with sustainability targets

→ Clearer communication from early research to final delivery

(Customer shoutouts)

Robert Lee

Chief Creative Officer at Rapha
"I have worked on many projects over the past 13 years with Olivier & Melrose ranging from apparel and graphic design collections to Trend and ColorForecasting. He has helped me progress the brands I have worked with to be leading in Design. I will continue to use Olivier as an expert in these areas."

Orianne Tivollier

Running Product Manager
"Maria, Olivier, I really enjoyed working with you and I can say on behalf of the whole team that we have been very happy about the work that has been done and about our collaboration in general. We could see a huge investment and a lot of creativity in your work. We received many good feedback about designs all along these years…I wish you all the best and we can stay in..."

Sophie Trehoret

Directrice Marketing, Repetto
"It has been a real pleasure to work with Marie Elena on Repetto Dancewear Collections during 4 years. Really professional and has got a real talent to understand the coming trends. She has participated to well‑brand Repetto's collection. She is also expert in finishing and fabrics. To conclude, it's really rare to meet some professional able to bring a deep brand..."

Olivier Balas

CEO BALAS Textile , President of Unitex
"Creativity, performance, and the pursuit of perfection, with deep expertise in craft and technology."

Hélène Gadenne

Fondatrice AV ACCESSOIRES ‑ AV08 Paris
"I worked with Maria Elena as a designer at Repetto. Maria Elena is a very creative, open, and dynamic person. She brings ideas to the table, is attentive, and knows how to adapt to the brand. It was a real pleasure working with her."

Let's craft products that inspire, resonate, and excel.