MELROSE
SPORTSWEAR
CREATIVE
DESIGN
STUDIO

↓

We build collections brands are proud of.

From creative direction to development-ready design — for sport, outdoor and lifestyle teams

Tell us about your project

Trusted by Reebok · Eider · Brooks Running · Black Diamond · Mizuno · Palladium · Repetto

Brands that trusted us. Teams that came back.

What We Do

We translate brand identity and market context into real products.

—

Some teams need a full creative direction. Others need support on a specific collection.

—

We adapt. The output is always the same — work that moves projects forward.

Services

  • Brand & Collection Direction

  • Trend & Opportunity Research

  • Apparel, Footwear & Accessories Design

  • Colour, Material & Storytelling

  • AI & 3D Visualisation

See our services →
(SCROLL)

Most agencies count projects.

We count seasons.

  • Very few studios can say they've worked alongside the same brands for over a decade. We can.

  • Reebok

    15 years of collaboration across multiple categories and creative initiatives.

  • Eider

    20 years supporting product innovation and collection development.

  • Palladium

    10 years helping evolve a globally recognised footwear brand.

  • Brooks Running

    5 years contributing to performance running collections.

  • That's what real creative value looks like.

Built different.

Six reasons the best teams work with us.

We read culture. Not trends.

Your team gets a direction to build around — not a mood board to react to..

AI & 3D are our sketchbook.

Faster exploration. Earlier alignment. Less sampling. Better calls.

Sustainability from sketch one.

Not a label. Not a checkbox. Designed in — from material to end of life.

We design for recycling.

Mono-materials. Less trims. Circular logic. Beautiful anyway.

We know what survives production.

Great on paper means nothing if it falls apart at the factory. We've seen both.

Don't take our word for it.

Robert Lee

Chief Creative Officer at Rapha
"I have worked on many projects over the past 13 years with Olivier & Melrose ranging from apparel and graphic design collections to Trend and ColorForecasting. He has helped me progress the brands I have worked with to be leading in Design. I will continue to use Olivier as an expert in these areas."

Orianne Tivollier

Running Product Manager
"Maria, Olivier, I really enjoyed working with you and I can say on behalf of the whole team that we have been very happy about the work that has been done and about our collaboration in general. We could see a huge investment and a lot of creativity in your work. We received many good feedback about designs all along these years…I wish you all the best and we can stay in..."

Sophie Trehoret

Directrice Marketing, Repetto
"It has been a real pleasure to work with Marie Elena on Repetto Dancewear Collections during 4 years. Really professional and has got a real talent to understand the coming trends. She has participated to well‑brand Repetto's collection. She is also expert in finishing and fabrics. To conclude, it's really rare to meet some professional able to bring a deep brand..."

Olivier Balas

CEO BALAS Textile , President of Unitex
"Creativity, performance, and the pursuit of perfection, with deep expertise in craft and technology."

Hélène Gadenne

Fondatrice AV ACCESSOIRES ‑ AV08 Paris
"I worked with Maria Elena as a designer at Repetto. Maria Elena is a very creative, open, and dynamic person. She brings ideas to the table, is attentive, and knows how to adapt to the brand. It was a real pleasure working with her."

Real-world impact. Tangible results. Here’s how we help leading brands move faster, reduce waste, and bring visionary collections to life.

Black Diamond – 65% fewer early-stage physical prototypes through upstream 3D validation.

Concept validation reduced from six weeks to under ten days through clearer visualization and alignment.


Confidential Outdoor Brand – Full digital capsule in 3 weeks
We delivered a complete 3D collection, ready for ISPO, with zero physical samples—enabling faster alignment and early sell-in.

Repetto Dancewear – Heritage reimagined for Gen Z
We helped Repetto translate its heritage into a new category: Activewear.

Starting from a deep DNA analysis, we created a full capsule — from concept to 3D visuals — blending elegance, performance, and Gen Z relevance.

Trail & Running Brand – Concept approval 5x faster
We reduced validation time from 6 weeks to under 10 days through immersive visuals and product clarity, accelerating decision-making at both HQ and regional levels.

See additional case studies (on request)