MELROSE
PRODUCT
CREATIVE
DESIGN
VISION

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Design with vision.

Create with purpose.

Deliver with impact.

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WHO WE ARE

We read your brand’s energy. And we design its future.

Melrose is a creative studio that helps brands translate DNA into clear, high-impact collections—driven by trends, visual narratives, and advanced digital tools.

From first spark to final form, we bring your vision to life.

Our Promise

We turn complexity into clarity.

We translate insights into vision.

And vision into tangible, standout products.

From trend intelligence to 3D visual prototyping, we help you accelerate time-to-market while reducing waste and uncertainty.

Book a quick creative clarity call

What We Do

A Process-Driven Creative Approach:

We support brands from early insight to final product and storytelling. Our integrated, highly visual process ensures clarity, speed, and market impact.

  • → DECODE – TRENDS & CONSUMER INSIGHT

    We decipher cultural shifts, consumer moods, and sport/lifestyle signals to shape relevant, forward-looking design visions.

  • ◼ FRAME – BRANDING & CREATIVE DIRECTION

    We translate insights into sharp creative territories, moodboards, and design frameworks tailored to your brand DNA.

  • ▣ BUILD – APPAREL & ACCESSORIES DESIGN

    We craft collections across apparel, footwear and accessories—balancing function, identity, and creative ambition.

  • ⧉ IMMERSE – AI + 3D VISUAL PROTOTYPING

    We bring your ideas to life with photorealistic visuals and virtual samples—enabling faster validation and alignment.

  • ⟳ ALIGN – SUSTAINABLE INNOVATION & COLLECTION DELIVERY

    We ensure coherence, performance, and impact through strategic storytelling, visual decks, and eco-conscious thinking.

  • THIS PROCESS ENABLES FASTER DECISIONS, STRONGER STORYTELLING, AND SMARTER PRODUCT LAUNCHES—WITH LESS WASTE AND MORE IMPACT.

CLIENT RESULTS – SELECTED IMPACT

What We Deliver

We don’t stop at ideas—we deliver the tools that drive clarity, speed, and alignment across your team. Every deliverable is made to move your collection forward:

Sharp, brand-relevant cultural and consumer insights to frame your creative direction.

Visual storytelling and concept frameworks to align design, marketing, and strategy.

Logos, visual territories, and iconographies that connect product and image.

Fully designed ranges with material choices, silhouettes, color palettes, and graphics.

Precise documents for product development: measurements, materials, fit, construction details.

AI- and 3D-generated visuals that bring your ideas to life for fast validation.

High-impact presentations to support internal decision-making and trade activation.

Virtual-first design strategies to reduce waste, accelerate approval, and support ESG goals.

Virtual-first design strategies to reduce waste, accelerate approval, and support ESG goals.—we deliver the tools that drive clarity, speed, and alignment across your team. Every deliverable is made to move your collection forward:

  • Photorealistic product concepts (AI + 3D)

  • Complete capsule collections (materials, color, silhouette)

  • Technical packs (fit, function, construction)

  • Trend & mood reports tailored to your segment

  • Creative direction decks for internal alignment

  • Sell‑in and B2B storytelling decks

  • Sustainable product plans built on virtual workflows

Real-world impact. Tangible results. Here’s how we help leading brands move faster, reduce waste, and bring visionary collections to life.

Black Diamond – 65% fewer prototypes, faster development
By shifting to AI + 3D visualization, we helped Black Diamond cut physical sampling and gain 4 weeks on development timelines.

Confidential Outdoor Brand – Full digital capsule in 3 weeks
We delivered a complete 3D collection, ready for ISPO, with zero physical samples—enabling faster alignment and early sell-in.

Repetto Dancewear – Heritage reimagined for Gen Z
We guided Repetto’s performance line refresh, blending tradition and trend through a graphic, digitally-led capsule.

Trail & Running Brand – Concept approval 5x faster
We reduced validation time from 6 weeks to under 10 days through immersive visuals and product clarity.**, accelerating decision-making at both HQ and regional levels.

Who We Work With ?

We partner with startups and global brands alike, including:

Reebok, Adidas, Mizuno, Repetto Dancewear, Black Diamond, Millet, Eider, LVMH...

  • Creative Directors seeking clarity and concept elevation
  • Product Managers aiming to reduce cycles and align faster
  • Innovation Leads looking to accelerate iteration and visualization
  • Brand & Marketing Teams crafting stronger product stories

Why Melrose?

We bring clarity where there is noise, emotion where there is function, and vision where there is hesitation. For teams who seek more than performance—we design with meaning, depth, and direction.

  • 30–50% faster go‑to‑market

  • Fewer physical samples, more visual confidence

  • Better alignment across teams and functions

  • Stronger B2B storytelling for sell‑in and retail

They trust us

(TRUSTED BY VISIONARIES)

(Customer shoutouts)

Robert Lee

Chief Creative Officer at Rapha
"I have worked on many projects over the past 13 years with Olivier & Melrose ranging from apparel and graphic design collections to Trend and ColorForecasting. He has helped me progress the brands I have worked with to be leading in Design. I will continue to use Olivier as an expert in these areas."

Orianne Tivollier

Running Product Manager
"Maria, Olivier, I really enjoyed working with you and I can say on behalf of the whole team that we have been very happy about the work that has been done and about our collaboration in general. We could see a huge investment and a lot of creativity in your work. We received many good feedback about designs all along these years…I wish you all the best and we can stay in..."

Sophie Trehoret

Directrice Marketing, Repetto
"It has been a real pleasure to work with Marie Elena on Repetto Dancewear Collections during 4 years. Really professional and has got a real talent to understand the coming trends. She has participated to well‑brand Repetto's collection. She is also expert in finishing and fabrics. To conclude, it's really rare to meet some professional able to bring a deep brand..."

Olivier Balas

CEO BALAS Textile , President of Unitex
"Creativity, performance, and the pursuit of perfection, with deep expertise in craft and technology."

Hélène Gadenne

Fondatrice AV ACCESSOIRES ‑ AV08 Paris
"I worked with Maria Elena as a designer at Repetto. Maria Elena is a very creative, open, and dynamic person. She brings ideas to the table, is attentive, and knows how to adapt to the brand. It was a real pleasure working with her."